Set up tracking first, then use analytics, Creator Hub, workspace settings, and API workflows when your team needs them.
viral.app helps brands track creator content, review performance, manage creator campaigns, and pay creators from the same workspace. Start with tracking. Everything else depends on the accounts, videos, creators, projects, and campaign rules you connect after that.
Most brand teams follow this path:
Tracking decides what viral.app watches. Add full creator accounts when you want ongoing monitoring, or add individual videos when you only need specific posts. Use projects and hashtag filters when your team needs clean reporting boundaries.
After tracking is live, use analytics to answer the first operational questions: which creators are posting, which videos are working, which platforms are carrying the campaign, and whether app installs or revenue are showing up after store integrations are connected.
Track creator accounts, add individual videos, set hashtag filters, exclude posts, and manage scheduled or manual refreshes.
Review workspace performance across tracked accounts, videos, platforms, projects, and app outcomes.
Creator Hub is for campaign operations. Use it when you need creator records, campaign assignments, payout rules, and a review flow that finance can understand later.
Create campaigns before content goes live. Some payout settings are locked after creation so historical calculations stay consistent. Once creators publish eligible content, Creator Hub analytics and payout queues show what needs review.
Add creators, connect tracked accounts, choose off-platform or invited onboarding, and keep internal notes tidy.
Define campaign dates, assignments, base compensation, CPM tiers, flat bonuses, and eligibility rules.
Compare creator progress, campaign progress, eligible content, spend per video, paid CPM, and payout impact.
Review upcoming, due, canceled, and paid payouts before creators receive claim links.
Workspace settings support the day-to-day setup around tracking and Creator Hub. Add teammates, organize projects, connect App Store and payout integrations, and keep an eye on plan limits before a large tracking or campaign expansion.
Manage organization details, members, projects, App Store integrations, payout integrations, and subscription navigation.
Understand included usage, billed extra usage, tracked accounts, tracked videos, active creators, seats, and refresh credits.
Use the API when your team needs reporting, checks, or internal tooling outside the viral.app UI. Start with read-only workflows: weekly performance reports, Slack alerts, spreadsheet updates, creator intake checks, and payout review summaries.
Agent workflows can give your team conversational access to analytics, tracking checks, live lookups, and Creator Hub data. Create a scoped API key, store it securely, and review the workflow before you let an agent take write actions.
