Canvas UGC creator for a multiplayer pixel-art game

The app is a free-to-play pixel-art game where everyone paints on a shared world map. Make short videos showing how a tiny creation in your hometown becomes part of a much bigger canvas.

Goal and audience

Help US viewers who enjoy creative games and making things with friends understand the app and decide whether to download it.

What to show

• Paint somewhere meaningful, such as your hometown, and zoom out to reveal the world map.
• Create a small original artwork with a friend or guild and show each person's contribution.
• Use a template for a simple design, then show the finished pixels and its location.
• Explore surprising community artworks and show how viewers can start their own.

Key messages

• Make pixel art on the real-world map, together with other players.
• Choose a place you care about and help build something there.
• Daily quests and guild projects give you reasons to return.
• It is free to play, with optional in-app purchases and no ads interrupting creativity.

Video requirements

• Make 3 original videos per week for 2 paid weeks, on the campaign's TikTok and Instagram platforms.
• Speak and caption in English; use your own voice and a personal introduction or reaction.
• Use vertical 9:16 video under 30 seconds. Show the actual app for at least 3 seconds.
• Show the map or creative result immediately. End with a simple invitation to download the app on the App Store.
• Use your own original or permission-cleared art. Avoid copyrighted logos and characters without permission.
• Disclose the paid partnership as required by the platform and applicable rules. Do not claim guaranteed results, earnings or rewards that you have not verified in the app.
• Follow the campaign's displayed performance-only payment formula and bonuses; there is no base pay, salary or retainer.

Keep it natural

Explain it like you are showing a friend something fun you found. Choose your own story and delivery; do not read a scripted feature list.

Payment

Creators get performance payouts based on CPM rates applied per video: From 200 to 999,999 views, a rate of $0.50 / 1,000 views is paid. Applies to TikTok and Instagram only. Creators get bonus payouts applied per video. Unlocked tiers are aggregated. At least 50,000 views, cumulative bonus reaches $50.00. At least 100,000 views, cumulative bonus reaches $100.00. At least 250,000 views, cumulative bonus reaches $250.00. At least 500,000 views, cumulative bonus reaches $450.00. At least 1,000,000 views, cumulative bonus reaches $850.00. Applies to TikTok and Instagram only. Bonuses are paid immediately once performance tiers are reached. Performance payouts stop at $200.00 every week; base payout and fixed salary are not affected. Videos count toward performance payouts for 31 days after publication, including videos published before the payout period. The weekly limit is guaranteed. When your videos earn more than it in a week, the brand pays the rest separately, up to $1349.90 per video, once it has funded that amount. The campaign is funded week by week and can end after any week; views after the campaign ends are not paid.

Schedule and audience

• Campaign length: 2 weeks, Monday to Sunday (UTC). Your start date is confirmed when you are hired.
• Videos per creator each week: 3.
• Video languages: en.
• Target markets: USA.

Who should apply

Proposed criteria for owner review: creators must live in the United States and produce English videos for an audience that includes US viewers interested in creative games or making things with friends. Request audience-location evidence; residence is not proof of audience geography. Review 3–10 available original videos for a clear opening, natural personal delivery and ability to demonstrate the real app. Use an identifiable creator with their own voice and personal presence; exclude repost aggregators, stolen content and AI-repost accounts based on verified content. No minimum follower count or past earnings. Thin but promising portfolios can be considered within the approved performance-only campaign. Verify account ownership, rights to artwork and willingness to use paid-partnership disclosure; missing evidence needs clarification, not automatic rejection.