Canvas UGC creator for an iPad sketchbook app

The app is a simple sketchbook for iPad. It gives you notebooks, pressure-sensitive Apple Pencil drawing, a clean canvas and iCloud sync. Show how you use it to capture an imperfect idea, rather than making a polished ad.

Goal and audience

Help US iPad and Apple Pencil users discover the app and visit its App Store page. Speak in English for this initial US experiment.

Video ideas

• Turn a rough idea into a quick sketch: show the first line immediately and the finished idea at the end.
• Show your low-pressure sketch break using a clean canvas and Apple Pencil.
• Create separate notebooks for two different projects, then sketch in one.
• Explain why you like keeping imperfect drawings instead of waiting for a perfect idea. Only describe your genuine experience.

Requirements

• Make original vertical 9:16 videos under 30 seconds, with the app on screen for at least 3 seconds.
• Show yourself briefly and use your own voice; combine it with a readable close-up of the iPad. Do not repost other people's footage or use synthetic testimonials.
• Open with a visible sketch or action, explain one useful benefit, and finish with a clear invitation to find the app on the App Store.
• Use an iPad and compatible Apple Pencil you can access. Confirm any feature you demonstrate in the app first.
• Do not claim professional brush tools, layers, exports, templates, free premium access, or benefits not verified in the app.
• Publish 3 videos per creator per week on the supported TikTok and Instagram platforms during 2 paid weeks.
• Clearly disclose the paid relationship using the platform's disclosure tools and applicable advertising rules.

Payment and timing

Performance-only compensation uses the campaign's displayed view formula and milestone bonuses, with no base pay or retainer. Paid weeks run Monday–Sunday and begin the Monday after the first hire. Confirm acceptance of the displayed terms before starting.

Creative approach

Use your own style and honest experience. Suggested openings are idea examples, not scripts or verified reference videos. No external video references or reuse rights have been verified; paid reuse would require a separate rights agreement.

Payment

Creators get performance payouts based on CPM rates applied per video: From 200 to 999,999 views, a rate of $0.50 / 1,000 views is paid. Applies to TikTok and Instagram only. Creators get bonus payouts applied per video. Unlocked tiers are aggregated. At least 50,000 views, cumulative bonus reaches $50.00. At least 100,000 views, cumulative bonus reaches $100.00. At least 250,000 views, cumulative bonus reaches $250.00. At least 500,000 views, cumulative bonus reaches $450.00. At least 1,000,000 views, cumulative bonus reaches $850.00. Applies to TikTok and Instagram only. Bonuses are paid immediately once performance tiers are reached. Performance payouts stop at $200.00 every week; base payout and fixed salary are not affected. Videos count toward performance payouts for 31 days after publication, including videos published before the payout period. The weekly limit is guaranteed. When your videos earn more than it in a week, the brand pays the rest separately, up to $1349.90 per video, once it has funded that amount. The campaign is funded week by week and can end after any week; views after the campaign ends are not paid.

Schedule and audience

• Campaign length: 2 weeks, Monday to Sunday (UTC). Your start date is confirmed when you are hired.
• Videos per creator each week: 3.
• Video languages: en.
• Target markets: USA.

Who should apply

Proposed criteria for owner review: creators must live in the US and make English-language videos. Confirm access to an iPad and compatible Apple Pencil and ability to show the app in use. Review 3–10 original portfolio videos for clear demonstrations, an understandable opening and a genuine personal voice; do not select by follower count, earnings or appearance. Prefer evidence that their audience includes US iPad users interested in sketching, journaling or creative routines; request missing audience information rather than assuming residence proves audience location. No minimum follower count; a small portfolio is not an automatic rejection. Do not use repost or synthetic-testimonial accounts. Confirm capacity for 3 videos per week for 2 paid weeks and acceptance of fixed performance-only terms. Every hire or rejection is an owner decision in Applications.