Canvas UGC creator for a fitness routine app

Who we're looking for

US-based creators aged 18 or older who are comfortable making English-language fitness content. Real people only—no AI presenters or synthetic testimonials.

Content and cadence

Create and post 20 original videos per month per creator, distributed consistently through the month—roughly five per week—on the dedicated TikTok and Instagram accounts created for this collaboration. We aim for daily campaign coverage by staggering schedules across creators; this is not a requirement for each creator to post every calendar day.

Creative direction

Mix talking-to-camera videos, real app demos and fitness lifestyle clips. Speak naturally, like you're sharing something useful with a friend. Prioritize relatable routines and practical observations over polished sales pitches.

Suggested angles:

• A realistic gym-day routine, with the app as part of the story.
• A quick look inside the app, showing one available feature at a time.
• What helps you stay organized and consistent with workouts.
• A short personal story about getting back into a fitness routine.

Hook starters to adapt in your own voice:

• “Here's what my realistic gym routine looks like.”
• “Come explore this workout app with me.”
• “One small habit I'm trying to stay consistent at the gym.”

Production guidelines

Film vertical 9:16 videos with clear audio, readable captions and an engaging opening. Show actual app footage when discussing a feature. Vary settings, hooks and storytelling rather than reposting the same clip. End with one natural invitation to check out the app.

Accuracy and safety

Use the app before describing your experience. Only demonstrate features that actually work in the supplied version; do not present sample stats as your own results. Never invent testimonials, user numbers, capabilities or fitness outcomes. Avoid weight-loss promises, medical advice, body shaming and unsafe exercise demonstrations. Include clear advertising disclosures and follow each platform's branded-content rules. Use footage, music and other assets you have permission to publish.

In your application

Share two or three relevant video examples, your experience with fitness content, and two hook ideas for the app. Explain how you would make 20 varied videos each month.

The deal

• $30 a video, up to 60 videos a month ($1800 at most), paid for the videos you post. Post each video on both a new TikTok account and a new Instagram account you open for the app; a video posted on both counts once.
• One month at least, then month to month. Paid monthly through Talentir.
• The accounts belong to the app's owner: you hand them over when the contract ends.
• No approval per video: post on your own schedule, following the guidelines above.