Canvas UGC creator for a men's wellness app

The app is a men's wellness and planning app for iPhone. It uses daily check-ins to help place work and training in an energy-based schedule. Show what the app does in a real daily routine, in your own voice.

Goal and audience

• Help people in Trinidad and Tobago understand the app and consider downloading it.
• Speak to adults interested in balancing work, exercise and daily energy. Do not assume every viewer has the same rhythm.

Key messages

• A short morning check-in records how you feel.
• Premium turns tasks into a daily plan and adjusts it after check-ins.
• The app is a planning guide, not a hormone measurement or medical tool.

Video ideas

• Show a morning check-in, then the day's work and training plan.
• Tell a relatable story about an afternoon dip and show where lighter tasks sit in the app's plan.
• Demonstrate how the plan changes after a low-energy check-in, using actual screens rather than staged results.
• Compare a plain to-do list with scheduling around reported energy, without claiming guaranteed productivity gains.

Requirements

• Make three original videos per creator per paid week for two paid weeks, on TikTok and Instagram under the campaign's posting rules.
• Use English, vertical 9:16 video, under 30 seconds, with the app visible for at least three seconds.
• Use your own face, voice and footage. Keep personal health information out of screen recordings.
• Accurately label Premium planning; do not present it as a free feature. Do not promise Premium access unless supplied.
• Do not claim testosterone boosts, hormone testing, diagnosis, treatment, a universal monthly male cycle or guaranteed outcomes. Avoid sexualized Discipline-module content.
• Give a simple invitation to see the app on the App Store and disclose the paid partnership as required.

Payment and timing

• Performance-only payment follows the campaign's fixed view formula, video bonuses and weekly limit. There is no base pay, salary, retainer or guaranteed per-post fee.
• Paid weeks begin when the owner hires the first creator, not when recruitment is published.
• The owner reviews applicants separately; campaign approval does not hire anyone.

Payment

Creators get performance payouts based on CPM rates applied per video: From 200 to 999,999 views, a rate of $0.50 / 1,000 views is paid. Applies to TikTok and Instagram only. Creators get bonus payouts applied per video. Unlocked tiers are aggregated. At least 50,000 views, cumulative bonus reaches $50.00. At least 100,000 views, cumulative bonus reaches $100.00. At least 250,000 views, cumulative bonus reaches $250.00. At least 500,000 views, cumulative bonus reaches $450.00. At least 1,000,000 views, cumulative bonus reaches $850.00. Applies to TikTok and Instagram only. Bonuses are paid immediately once performance tiers are reached. Performance payouts stop at $200.00 every week; base payout and fixed salary are not affected. Videos count toward performance payouts for 31 days after publication, including videos published before the payout period. The weekly limit is guaranteed. When your videos earn more than it in a week, the brand pays the rest separately, up to $1349.90 per video, once it has funded that amount. The campaign is funded week by week and can end after any week; views after the campaign ends are not paid.

Schedule and audience

• Campaign length: 2 weeks, starting the day you are hired.
• Videos per creator each week: 3.
• Video languages: en.
• Target markets: TTO.

Who should apply

Proposed criteria for owner review: Creators must reside in Trinidad and Tobago and make clear English-language videos on their own TikTok or Instagram accounts. Review 3–10 available original face-to-camera or app-demonstration videos for clear explanations and believable everyday routines; no follower-count or earnings minimum. Verify audience-location evidence for predominantly Trinidad and Tobago reach separately from residence. Missing audience data or a thin portfolio requires review, not an automatic rejection. Creators must explain the app as a men's wellness planning app, accurately distinguish free check-ins from Premium planning, and avoid medical, testosterone-boosting or sexualized claims. Prefer complementary workday and exercise routines based on demonstrated content, not creator demographics. Do not hire repost/AI-clip accounts or accounts whose ownership cannot be verified. Every hire and rejection is the owner's separate decision in Applications.