Cross-Platform Creatives 🎞️
Creators post the same video to TikTok, Instagram and YouTube, and until now you saw and paid three separate videos. viral.app now groups the copies into one creative, so you see how a video did everywhere and can pay for it once. Open Videos › Creatives.
- Scanned with AI: viral.app compares the frames, caption, sound, and more of all videos posted on different platforms automatically. Sure matches go live as Auto, likely ones wait in Review.
- Quick to review: Review All steps through the suggestions (↵ confirms, D dismisses), and Link Creative joins copies that matching missed.
- Numbers added up: the Creatives table & detail views sum the copies' views, likes, comments, shares and bookmarks. Copies in the videos table show +N for their other platforms, and Top Videos on the Analytics Overview can group by Creatives.
Campaigns can pay a creative once too. In a payout's header, next to Per video:
- Per creative: the copies' views add up. A $20 bonus at 10,000 views pays once for copies with 6,000 and 5,000 views, where neither would earn it alone.
- Winner (the crown): only the copy with the most views earns.
- Video target: a campaign's target counts Videos, Creatives (each video once) or Per platform.
Your analytics still count every copy, and payouts without a creative option pay as before. Creatives come with every plan. Read Cross-platform creatives.
Also new in campaigns and payouts:
- Minimum videos per period: a Total videos condition pays only for periods that reach a minimum, and a base payout can carry a short period's videos into the next one that does. Read Conditions.
- Rate steps for base payouts: Add Rate Step pays a different rate from a set video on. With videos 1–7 at $30 and every video from the 8th at $45, 10 videos pay $345. Read Base compensation.
- Campaign time zones: periods turn at midnight in the campaign's time zone, so a New York creator's Sunday-evening video counts in that week. Read Campaign basics.
