Blog

Insights, comparisons, updates, free tools, and practical guides for teams building repeatable short-form growth.

The FYP LeakFree newsletter

Spot TikTok trends before they peak.

Blog

Insights, comparisons, updates, free tools, and practical guides for teams building repeatable short-form growth.

The FYP LeakFree newsletter

Spot TikTok trends before they peak.

Earned Media Value Calculator: Formula + Lookup Table

GuidesJuly 1st, 2025

Earned Media Value Calculator: Formula and Lookup Table for Creator Videos

The EMV formulas, worked examples from 674 to 10 million views, which CPM to use, and why the metric is disputed, anchored in nearly 3 million tracked short-form videos and 2025 to 2026 ad benchmarks.

Felix Vemmer

Co-Founder

Read

Instagram Growth Hacks 2026: 8 Tactics, 5 Measured in Data

GuidesJune 30th, 2025

Instagram Growth Hacks for 2026: 8 Tactics, 5 Measured in Our Data

Eight tactics checked against Instagram's own guidance, five of them also measured in our data on 1.2 million Reels and about 7,900 accounts' follower growth, October 2025 to August 2026.

Mike Schneider

Co-Founder

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TikTok MCP Deprecated: Use the viral.app MCP Server and API

Free Tools

TikTok MCP Server & API for AI Agents

The old TikTok-only MCP server is retired. The replacement is the full viral.app MCP server plus the API and agent skill, with TikTok, Instagram Reels, YouTube Shorts, Snapchat Spotlight, and Facebook Reels workflows in one surface.

Open MCP setup guide

Influencer Brief Template + Filled Example (Copy & Paste)

GuidesJune 29th, 2025

Influencer Brief Template and Filled Example (Copy and Paste)

A copy-paste influencer brief, a filled example for a short-form UGC campaign, a short version for one-off TikToks and Reels, and the deal terms hundreds of creator campaigns actually used.

Mike Schneider

Co-Founder

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How to Find Micro Influencers on TikTok (Free & Paid)

GuidesJune 26th, 2025

How to Find Micro Influencers on TikTok: 7 Methods and Vetting Benchmarks

Seven free and paid ways to find TikTok micro-influencers, plus the view, engagement and posting benchmarks from about 6,500 tracked TikTok accounts that tell you who is worth paying.

Mike Schneider

Co-Founder

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GuidesJune 24th, 2025

How to Make a Reel Go Viral: Proven Creator Strategies

A practical system for creating Instagram Reels that earn attention, non-follower reach, saves, shares, and repeatable growth.

Mike Schneider

Co-Founder

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InsightsJune 20th, 2025

How to Build a TikTok Creator Network

A practical playbook for finding creators, structuring deals, and scaling creator campaigns profitably

Mike Schneider

Co-Founder

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How to Reach a US TikTok Audience From Abroad (2026)

InsightsJune 19th, 2025

How to Reach a US Audience on TikTok From Outside the US

How TikTok decides which country sees your videos, the US account setup that non-US app teams use, how to warm it up, and what 9,400 US-market TikToks in our data got.

Mike Schneider

Co-Founder

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58 posts

Blog

Earned Media Value Calculator: Formula and Lookup Table for Creator Videos

Instagram Growth Hacks for 2026: 8 Tactics, 5 Measured in Our Data

TikTok MCP Server & API for AI Agents

Influencer Brief Template and Filled Example (Copy and Paste)

How to Find Micro Influencers on TikTok: 7 Methods and Vetting Benchmarks

How to Make a Reel Go Viral: Proven Creator Strategies

How to Build a TikTok Creator Network

How to Reach a US Audience on TikTok From Outside the US

Ready to turn creator chaos into repeatable growth?

Need full-service?

Blog

Earned Media Value Calculator: Formula and Lookup Table for Creator Videos

Instagram Growth Hacks for 2026: 8 Tactics, 5 Measured in Our Data

TikTok MCP Server & API for AI Agents

Influencer Brief Template and Filled Example (Copy and Paste)

How to Find Micro Influencers on TikTok: 7 Methods and Vetting Benchmarks

How to Make a Reel Go Viral: Proven Creator Strategies

How to Build a TikTok Creator Network

How to Reach a US Audience on TikTok From Outside the US